The Greatest Show on Earth…Again: Reigniting the Passion for Guest Service
Wed. 10 /22 8:45 AM 9:45 AM
This session explores the lost art of creating truly memorable guest experiences and how attractions operators can reignite the passion for service that defined the early days of the entertainment industry. Inspired by the pioneering spirit of P.T. Barnum, this presentation examines his philosophies on guest service, marketing, and creating a spectacle. It argues that in today’s technologically driven world, the heart of hospitality has been overshadowed, and that a return to these fundamental principles is essential for success. The session will explore practical strategies for fostering a culture of service excellence, crafting unique and engaging experiences, and building lasting connections with guests. This session is a call to action for operators to rediscover the magic of creating “the greatest show on earth” for every guest, every time.