Increase Revenue By Re-Engaging Previous Guests
Fri. 10 /9 11:30 AM 12:30 PM
Splashing back into the minds of past visitors requires more than just a generic email blast. In this session, discover how Blue Bayou Waterpark turned lapsed guest data into a new “Welcome Back” strategy for their return season. From guest surveys and segmentation to reviving social media accounts, you’ll learn how they re-sparked the excitement, overcame previous friction points, and enticed past guests to re-visit the waterpark.
Marketing/Communications
