Wednesday, October 18

Voice Of The Visitor

5:00pm to 6:00pm

Meeting Room: 2EF

PGAV in conjunction with H2R and Blooloop have embarked on a yearly survey of people who have visited an attraction in the current year or plan to visit in the upcoming year to study the visitor’s viewpoint of attractions, reactions, expectations and trends. This can be used to provide an industry-standard dashboard that quantifies aggregate attractions’ industry performance and provides an outlook on future visitation, specifically using insights gained directly from the point of view of the visitors themselves about why they choose to visit attractions—or not to visit. The presentation will showcase the highlights from the published book, Voice of the Visitor.